NAMM 2022 TECTracks Studioexpresso Production Pearls & Atmos Dreams
 
   


 

studioexpresso & Trans Audio Group (booth........... 14914) Present

Production Pearls & Atmos Dreams!
at TECTracks @ NAMM 2022

Anaheim Convention Center

Saturday, June 4, 2 pm - 3 pm
(The Annual TEC Awards will be held the same evening at 7 following this panel)

Register @ NAMM to attend & Add to your schedule here

Highly credited producers and Indie label executives Zev Feldman of Resonance Records (Sarah Vaughan, Bill Evans, Nat King Cole), Brent Fischer (Usher, D'Angelo, Prince) of Clavo Records, and John Wooler of Mood Media (Flying Lotus, Elton John, Miles Davis) will reveal techniques for how to create and grow lasting catalogs, give fans unforgettable experiences, and take advantage of breakthrough new technologies like Dolby Atmos. Learn tips for creating brilliant packaging as well as how to increase your audiences and succeed in today's crowded market space. studioexpresso's Claris Sayadian-Dodge and Brad Lunde of the Trans Audio Group will co-moderate.

Join us for an inspiring afternoon at NAMM and recharge for 2022!
Featuring Very Special Guests

JOHN WOOLER
Producer (John Lee Hooker, Pop Staples) and Label Executive (Point/Bland Virgin), DJ, and Executive at Mood Media (Flying Lotus, David Bowie, Billy Eylish)

John's profile @ studioexpresso

ZEV FELDMAN
Resonance Records (Sarah Vaughan, Bill Evans, Nat King Cole)
Zev's profile @ studioexpresso


BRENT FISCHER
Grammy-winning producer, arranger and band leader (Usher, D'Angelo, Prince)
president of Clavo Records

Brent's profile @ studioexpresso

About
DWEEZIL ZAPPA's ATMOS HIKARI STUDIOS


Guitar hero, and son of elder Frank, Dweezil Zappa designed and built Hikari Studios from the ground up “in a secret location” in Los Angeles. Hikari is equipped with a 7.1.4 Dolby Atmos monitoring system composed entirely of ATC monitors: three ATC SCM45A monitors at LCR; eight ATC SCM12 Pro monitors at sides, back, and height; and five ATC SCM0.1/15ASL subwoofers (three across the front and two in back). You could say Zappa is at the vanguard of the immersive audio movement, recognizing it both for its limitless creative possibilities and for its ability to generate revenue streams for independent musicians outside of the current rent-a-song paradigm.
Giant racks of the world’s most coveted analog gear interface with the DAW via a 512 I/O analog router with instant digital recall, and the live room layout and acoustics are a dream come true. Integrated video production facilities make it easy to create professional documentaries on the magic behind the music creation process.Hikari Studios is one of the few that is set up to allow musicians to record in immersive audio from the very beginning. “You can plan the immersive experience for the listener and hear how it’s developing as you create it,” Zappa said. “It’s like an audio movie. You can choose the way something builds, where it’s supposed to go, where it’s supposed to take you. It’s a spatial drama, and you can plan for phrases and movements of a song. They can have themes, like certain instruments enter at certain places at certain times or move in certain ways. From the start, it sounds natural and purposeful because it was only ever designed to be that way. It’s not just a re-imagining of a stereo reference.”

DZ's artist-centered music platform, www.rewardmusic.com – which gives 100% of every sale to any artist who chooses to use it – is set up to handle multi-channel immersive audio formats like Dolby Atmos and Ambisonics. Artists stand to benefit from immersive audio both as a way to repackage legacy material and as a way to create entirely new songs in a format that sells directly to fans. Hikari Studios is set up for both of those modalities.

 

Modaerators

  • Claris Sayadian-Dodge founded studioexpresso.com in 2000, a production resource for developing artists. Dodge is the publisher and chief editor of studioexpresso's monthly eZine for the recording industry and looks after an Award-winning roster of producers with the affiliated C Artist Management. Past positions include: Management III, PMK, Rogers & Cowan Public Relations, Ocean Way studios, Prairie Sun Recording and studio bau:ton. Claris supports Grammy's MusiCare and sits on the board of a Film Foundation dedicated to documentaries on human rights. She has a BA degree in business and continues to create professional networking events to raise awareness and funds for art and music education programs and worthy causes.

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Read Matt Forger Review Of 2013 Sessions at HotZone

Past Events

studioexpresso at TEC Tracks 2020
Producing The West Coast Jazz feat

studioexpresso at TEC Tracks 2019
DNA of The Legend: PRINCE

studioexpresso at TEC Tracks 2018
All Aoubt That Bass

studioexpresso at TEC Tracks 2017
Producing for World Audiences & Cross Over Artists
Mixers On Immersive Environments

studioexpresso at TEC Tracks 2016
Orchestrating A Jazz Session: Releases With Big Buzz

studioexpresso HotZone at NAMM 2015
Production - Studio and Stage, to TV and Film: That Killer Drum Sound

studioexpresso HotZone at NAMM 2014
Studio 2 Stage: Tips from The Top: Music for TV and Film - MD's In The House!

studioexpresso Hot Zone at NAMM 2013
Session Management: Editing and Mixing Secrets

studioexpresso at Mix Open Golf Tournee
Monday, June 25, 2012

studioexpresso Presents The Art Of Producing Masters
A Panel of audio professionals discuss label-friendly production trends
NAMM "Hot Zone" 2012

studioexpresso Presents Rock, Record and Roll!
A Panel of audio professionals discuss label-friendly production trends
NAMM "Hot Zone" 2011

studioexpresso Hosts Audio Underground 007
Presented by Trans Audio Group & studioexpresso

 

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studioexpresso & Trans Audio Group Present At HotZone, NAMM 2014
Speakers L-R: Eddie Kramer, Matt Wallace, Rafa Sardina, Niko Bolas