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Tim Reid
Snr VP of Repertoire and Marketing, BMG USA

Tim Reid is Snr VP of Repertoire and Marketing at BMG Records focused on developement of R&B and Hip Hop artists in the US. Artists Reid is supporting include: Anthony Hamilton, Keyshia Cole, Big K.R.I.T., DeJ Loaf,Terrace Martin, Ledisi, Ayo & Teo, DJ Infamous, alongside recently Grammy nominated India.Arie (R&B chart-topping albumWorthy-2019), and R&B icon Charlie Wilson whose collaborative single with BMG songwriter Bruno Mars, 'Forever Valentine', recently topped the Billboard Adult R&B chart. Upcoming projects include Derez De'Shon, Ayo & Teo-the Rap/Dance duowho premiered Drake's number one single 'Toosie Slide'via their breakout social media viral dance video,Ledisi, DeJ Loaf, andLil Dicky's upcoming new studio album.

With BMG partner Commission Music, Reid helped to expand BMG's footprint in Rap/Hip-Hopwith artists including Lil Dicky (multi-Platinum 'Freaky Friday' and the multi-platform hit 'Earth', which raised over $800,000 for charities fighting to combat climate change and COVID-19), MadeinTYO,and Derez De'Shon, among others. Additional recent frontline Rap successes include the Top 10 charting albums,Big K.R.I.T. 4eva Is A Mighty LongTimeand Scarface Deeply Rooted.Under Reid's leadership, BMG ranked as the number four label inAdult R&B Radiochart share in 2019(Billboard and Mediabase), scoring four number one singles at Billboard Adult R&B, alongside multiple Top 5 and Top 10 singles through 2020
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Reid is a 20 year music business veteran who started at The Walt Disney Company's Hollywood Records in 1991 before becoming the Director of Marketing at groundbreaking indie Priority Records in 1995. In 1999, Universal Music Group's MCA Records brought Reid in as Marketing Director before elevating him to Marketing Vice President in 2001. Reid joined the powerhouse Interscope/Geffen/A&M Marketing team in 2002 and seven years later began his specialized marketing consultant company in 2009, Pro Franchise Group, LLC. During the course of his accomplished career in the music industry, Reid spearheaded the marketing campaigns/strategies behind successful album projects from superstar artists including Snoop Dogg, Common, The Roots, Mos Def, Jay-Z, Master P, Ice Cube, Tommy Lee, Akon's Konlive imprint, & Avant.

Artist development, imaging, branding, and anticipating audience trends & technological advances are a few of Reid's strengths which have enabled him to help build careers and achieve gold and platinum levels of success with his artists/clients. As head of the marketing/branding company Pro Franchise Group, LLC, Reid devised the album campaign for Grammy Award winning, R&B superstar & actress Jill Scott's new album The Light Of The Sun (#1 debut on Top 200 chart) & Grammy Award winning, actor/hip-hop star Common's new album The Dreamer/The Believer. Additional clients include Epic Records & the Walton Isaacson Agency (Music Supervisor for TV One's new series "Verses & Flow"). Reid is now the VP Product Management at the cutting edge indie distributor INgrooves/Fontana Distribution focusing on the urban labels/projects.

 

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