studioexpresso - producer Cheche Alara

Cheche Alara
arranger I musician I musical director I producer

History: As a Producer, Composer, Musical Director, Arranger and Performer, Cheche Alara has worked with some of the biggest names in the music industry. Cheche’s Musical Direction credits include the Latin Grammys’ “Person of the Year” Gala, Alejandro Sanz “MTV Unplugged” (2 Grammy Awards), two seasons of the “American Idol” Tour, Christina Aguilera (Assistant Director and Arranger), The High School Musical Tour, Paulina Rubio, Clay Aiken, Ruben Studdard, Frankie J, Mario Vasquez, Joy Enriquez and various Broadway shows. Cheche has performed with Pink, Destiny’s Child, Mya, Laura Pausini, Eric Benét, Marc Anthony. In house bands for award shows and events, he has performed with Alicia Keys, Patti LaBelle, Stevie Wonder, Earth, Wind & Fire, The Doobie Brothers, The Black Eyed Peas, Gloria Estefan, Dionne Warwick, Babyface, Jill Scott, Jessica Simpson - and a host of others. As an arranger, Cheche has worked with Christina Aguilera, Alejandro Sanz, Ricky Martin, Dionne Warwick, Gloria Estefan, The Nobel Prize Awards Ceremony with the Oslo Symphony Orchestra, Paulina Rubio, The Latin Billboard Awards, Enrique Iglesias and others.

Born in Buenos Aires, Argentina, he moved to the U.S. after receiving a talent scholarship from the prestigious Berklee College of Music in Boston, where he obtained a B.A. in Orchestration. This was followed by a talent scholarship from the University of Southern California, where Mr. Alara obtained his Masters Degree in Jazz Studies.

His involvement in TV includes the Grammys, American Music Awards, Saturday Night Live, MTV Music Awards, The Tonight Show, The David Letterman Show, The Jimmy Kimmel Show House Band, The Alma Awards, The Essence Awards, Music in High Places - and many others.

Cheche has composed and arranged original music for NBC, ABC, CBS, The Disney Channel, Telemundo and Univision. Cheche is fluent in English and Spanish. He holds both Argentine and Italian citizenships as well as being a US resident. He currently resides in Los Angeles, where he is developing new artists and concepts for projects at his studio.

Current Credits: Alera produced the opening number for the 2007 Latin Billboard Awards, featuring Paulina Rubio and a Tribute to the Beatles. As a lyricist, Cheche adapted the songs of the Disney hit album and movie “High School Musical” to Spanish, as well as coaching the cast from the movie. Alara and Rafa Sardina co-produced the debut "Hide & Seek" from alt rock singer/songwriter, Minus Circus, due out May 1st, 2008.

Contact: studioexpresso.com

Cheche at Mysapce